Project Quick Facts:
| Bottle Facings
Up to 260 |
| Capacity
2800 bottles |
| Materials
Laminate & Mahogany |
| Laminate Finish
Candlelight |
| Wood Finish
Natural Mahogany |
| Components
Wine Displays, Wine Cubes, Custom Wine Racking |
Specialty Retail Case Study
State of NH Liquor Commission
Hampstead, NH
Client Goals:
- Create an inviting, modern look.
- Increased sales to a more affluent target audience.
- Maximize facings.
- Provide adequate pack out for each label.
Challenges:
- Communicating/Coordinating with many members of the client’s team.
- Delivering a design that both captured the client’s vision of a more modern, sophisticated look while addressing the necessary functionality of maximum facings and adequate pack out.
- Engineering component designs to solve the issues the client had been experiencing with their existing supplier.
- Working within a set budget to deliver and install a design that met all client objectives.
- Coordinating the manufacture and installation of components with a changing client schedule.
Solution:
- The Vigilant team met personally with members of the client team to discuss creative design ideas and to find out what the issues were that they were experiencing with their current supplier.
- Vigilant took the feedback and engineered storage components that solved the issues.
- Vigilant made numerous site visits in order to ensure that the design would flow well within the space.
- Vigilant utilized components that would achieve the look and also keep the design within budget.
- Vigilant maintained constant communication with the client and the manufacturing/installation teams to determine the optimum release date in order to ensure accurate timing of delivery & installation.